Leveraging Data & Analytics To Sharpen The Competitive Edge of Human Capital

Human capital is long known as an organization’s ultimate competitive advantage. It often represents the largest expense that is not simply limited to labor costs, but to the efforts and investments made in the development of leadership, and galvanization of culture to enable high performance. Here in lies a game changing opportunity for practitioners of People & Culture work to harness the power of data to be proactive, and effective in curating a culture that enables highest levels of performance.

Data lends insight into the prevalent workforce diversity, culture and narrative. It offers an honest assessment of the reality of the relationships within the organization, how people communicate, and ultimately, how work is done. It also helps identify hotspots and areas that need strengthening. By leveraging data, we can identify what matters, what is effective, and what change is needed. We can allocate resources, formulate novel solutions, and track our progress for ongoing finetuning. This is how Human Capital gets an undeniable, and razor-sharp competitive edge.

Ayesha Shah (CHRL, CCP, GRP, Prosci ADKAR) is the Founder & Principal consultant of C-Potential and provides Human Capital Consulting, Coaching, and Senior Executive Search solutions to her clients. Ayesha’s professional expertise includes people & culture strategy, analytics & insights, program design, change management, leadership role design and talent acquisition – all delivered through the lens of Equity, Diversity & Inclusion.

Ayesha brings 15+ years of global People & Culture experience. Her work has spanned strategy, governance, and service delivery across all HR disciplines. Recently, Ayesha was the Sr. Director, Strategic Solutions & Rewards for Compass Group Canada where she led the modernization and alignment of the organization’s approach to talent, rewards, well-being, and inclusion for 28,000+ Canadian employees.  Previously, Ayesha held senior human resources leadership roles in the technology, professional services, and health care sectors.

Ayesha is a sought-after speaker, writer, and advisor on talent management and diversity. Her book titled, “Mindset Prism” is scheduled for launch in October 2021. Ayesha is an advocate for women, serving as a mentor for survivors of domestic abuse with Brave Beginnings and as a Brand Ambassador the Women’s Executive Network. An experienced Director, she is currently a Director with Halton Women’s Place Board of Directors and has been a member of the Boards and Advisory Committees of many professional and community organizations including the Human Resources Professionals Association, World at Work, and EcoSource.

Passionate about life-long learning, she holds two undergraduate degrees from York University in Philosophy and Public Policy & Management and is currently defending her thesis for her master’s degree in Education Philosophy from Queens University. Ayesha holds multiple professional certifications/designations including Certified Human Resources Leader (CHRL), Certified Compensation Professional (CCP), Global Remuneration Professional (GRP), Certified Coach, PROSCI Change Management, and Mental Health Leadership. Since 2017, she has been a part-time professor in the School of Human Resources, Center of Business at George Brown College.


May 19 2021


12:00 pm - 1:00 pm

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